Co-Founder and Inventor of Wambi, Alex Coren is increasing both employee morale and patient satisfaction in the healthcare industry.


Wambi is a employee engagement software that is designed to allow patients in hospital settings to leave feedback for their caretakers/nurses that have assisted them during their stay.


During her time in the healthcare industry as Director of Patient Experience, Coren noticed there was a strong connection between the energy levels of the nursing staff and their engagement with patients. Positive interactions between nurses and patients meant more satisfactory experiences. However, after noticing the staff was disengaged and felt unappreciated she searched for a software fix to boost staff morale and found nothing on the market.


So, she created her own solution, Wambi!


What started as a solution for her then job, became an invention that could help health care facilities world wide.


At a young age Coren developed an admiration for nurses while spending a lot of time over the years in hospital settings as both of her parents suffered from chronic illnesses. Coren shares this of Wambi,


“This is the first time that providers are really able to see the impact that they have on their patients.


One of the most meaningful examples of how Wambi works, I think, came from an anecdote from a nurse at one of the hospitals we work with in New Jersey. She told us that she always made an effort to treat her patients like they were her family; to treat every patient as though the patient was her own mom or dad. Then, when Wambi launched at her hospital, she saw that her patients regularly wrote in their comments, “Thank you. You treated us like family” or “Thank you. You took care of us as though we were family.” She was so happy!


It’s not a surprise to most people that nursing isn’t a glamorous job; in fact, it’s often a thankless, unappreciated job. But when nurses are able to see how much their work means to their patients, that’s game changing.”


It is human nature to want to feel recognized, appreciated, and motivated! We see this in the way that applications are being designed - OpenTable and Yelp engage with consumers by providing rewards and incentives for money spent. PocketPoints is an app that encourages millenials to stay off their phone in exchange for coupons.


Through patient reviews and tracked positive interactions, health care facilities that use Wambi software have the ability to create a similar reward system set up for their top performers. Who wouldn’t want free stuff for their hard work?



Now….for our fellow women entrepreneurs...There is such a thing as over planning for a product or business plan. Alex Coren shares her take on why we shouldn’t stay in the planning phase for too long You will almost always find something to fix at every stage of the game. So stop making tweaks and show the world what you’ve got!


“Sometimes planning can be like a comfort blanket. We brainstorm, we research, we draw up lists; this is good and well, but sometimes planning can be a stalling tactic when we’re nervous about sharing something creative we’ve made with the world. I encourage releasing your work before you think it’s “ready.” Odds are good, you’re ready enough now.


Nothing goes according to plan, so try not to get precious about your plans. You obviously have to plan to an extent. But you’re not banking on the plan as the end-all be-all. Be ready to pivot when you need to. Don’t get stunted by not knowing what exactly the steps are in the plan. As long as you’re listening to customers (if you have them), listening to your advisors, and gaining insight from mentors, you can make smart choices about what to do next. Don’t be afraid to do something you’ve never done before.


Also, don’t wait to feel “ready.” Personally, I never felt like the product was ready; it could always use another 6 months or 12 months of tweaks and refining and testing. But only the customers can tell us what features work for them and what needs to change. It’s a paradox: you don’t want to release something that doesn’t feel ready, but it’s never going to feel ready without feedback from the outside.”






Danielle Doran